Unsigned grime artist Stormzy has come third in the BBC’s Sound Of 2015 list, which aims to showcase emerging artists for the coming 12 months.
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Born Michael Omari in Croydon, south London, the MC calls himself “a child of grime” who rejected slick US hip-hop for Britain’s harder, grittier scene.
At the age of 11 he was winning rap battles at his local youth club, and his charismatic freestyles have earned him a huge following on YouTube.
Championed by Radio 1Xtra, he became the first unsigned rapper to appear on Later… With Jools Holland last year, going on to win a Mobo for best grime act.
“It’s been beautiful, but there’s been a lot of hard work and thought put into it as well,” he told the BBC.
How does it feel to come third on the Sound Of 2015 list?
“That’s a bit of an overachievement for me, I can’t lie. Especially being an unsigned act and an MC, it’s overwhelming.”
Grime seemed to disappear over the last few years. Why do you think that is?
“I’m not sure why – but one thing I do know is that it never went anywhere. Even though it wasn’t being promoted at a mainstream level, it was still happening.
“For a long time, the scene has needed unity – a few people to come in and do the right thing. So I think me, as a young artist, an upcomer, I just came at the right time.” SOURCE: BBC News